RAM Roofing & Exteriors Case Study - by Pivyt LLC
RAM Roofing & Exteriors is a full-service roofing and exterior remodeling company based in Doylestown, Pennsylvania, specializing in roof replacement, repairs, siding, gutters, windows, insulation, and emergency exterior services.
What was done:
Industry:
Home Contracting Services / Roofingmonth
Industry:
Home Contracting Services / RoofingYTD
growth
The Challenge
The Challenge
Strategy
& Execution
Website Rebuild & Conversion Infrastructure
Pivyt rebuilt the website experience to improve trust, usability, and lead conversion while implementing a full-funnel tracking stack that connected traffic, quotes, calls, and revenue attribution into one measurable system.
Multi-Channel Paid Media Launch
Pivyt launched and optimized Google Performance Max, Search, and Local Services Ads campaigns from scratch, using AI-powered creative testing and campaign optimization to improve lead quality while lowering acquisition costs.
Strategy & Execution
Website Rebuild & Conversion Infrastructure
Pivyt rebuilt the website experience to improve trust, usability, and lead conversion while implementing a full-funnel tracking stack that connected traffic, quotes, calls, and revenue attribution into one measurable system.
Multi-Channel Paid Media Launch
Pivyt launched and optimized Google Performance Max, Search, and Local Services Ads campaigns from scratch, using AI-powered creative testing and campaign optimization to improve lead quality while lowering acquisition costs.
Results &
Performance
+135%
showed that the new acquisition system dramatically increased business performance.
$190K
marked the highest-performing revenue month in company history.
+$362K
demonstrated measurable business impact beyond baseline growth.
+38%
YoY April-on-April growthconfirmed sustained momentum compared to the prior year.
53
quotes sent in Aprilreflected a major increase in lead generation activity during the company's busiest month of 2026.
In the first 90 days, RAM Roofing & Exteriors transformed its digital presence into a scalable lead-generation and revenue system that more than doubled year-to-date revenue.
Results & Performance
In the first 90 days, RAM Roofing & Exteriors transformed its digital presence into a scalable lead-generation and revenue system that more than doubled year-to-date revenue.
RAM Roofing & Exteriors stands out for combining over 30 years of hands-on experience with a reputation built on trust, workmanship, and long-term customer relationships.
The company offers a full range of exterior services, allowing homeowners to work with one trusted contractor instead of managing multiple vendors.
Its strong local reputation and service-first approach created the perfect foundation for scalable digital growth once the right systems were implemented.
What makes
RAM Roofing & Exteriors stand out:
RAM Roofing & Exteriors stands out for combining over 30 years of hands-on experience with a reputation built on trust, workmanship, and long-term customer relationships.
The company offers a full range of exterior services, allowing homeowners to work with one trusted contractor instead of managing multiple vendors.
Its strong local reputation and service-first approach created the perfect foundation for scalable digital growth once the right systems were implemented.
Key Takeaways
Conclusion
Key Takeaways
Strong local businesses can scale rapidly when operational reputation is matched with the right digital infrastructure and acquisition systems.
Conclusion
The partnership between Pivyt and RAM Roofing & Exteriors transformed a respected local contractor into a data-driven growth engine powered by modern marketing systems, conversion tracking, and scalable lead generation.
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AI Marketing Agency
Can Do for You?
Let's talk about what's possible for your business. Combine human creativity
with the world's most advanced intelligent systems.